Tuesday, December 31, 2019

Student Non Violent Coordinating Committee - 1412 Words

Young people throughout history have been drawn to social movements. These social movements often included marches and non-violent protesting, but not all of them included violence at the hands of police or nights where sleep is impossible because of fear. The young people involved in Freedom Summer in 1964 would change the course of history, but not without significant sacrifices. Freedom Summer or the Mississippi Summer Project was the brainchild of the Student Non-Violent Coordinating Committee or SNCC. The project had four main goals, to expand African American voter registration, to organize a legally constituted â€Å"Freedom Democratic Party† that will challenge the whites-only Mississippi Democratic Party, to establish â€Å"freedom schools† and to open community centers where legal and medical assistance were available. In order to achieve these goals SNCC specifically recruited 800 white students under the age of 21. â€Å"Most of the volunteers were white st udents who had participated in civil rights activities in the North†¦The fact that the volunteers were expected to forgo summer jobs, to pay for their own transportation, and to provide their own bond money in the event of arrest ensured that affluent students predominated.† These students joined the already solid African American activist core in the South. The African American staff members who worked with the white volunteers often felt ambivalent about the need for white people to be hurt during the movement to getShow MoreRelatedThe Student Non-Violent Coordinating Committee (SNCC)1699 Words   |  7 Pagesthe other activists and groups who helped move the Civil Rights movement forward, including the Student Non-Violent Coordinating Committee, an organization created by southern black youth. Though King’s actions were powerful tools in the push for racial equality, his efforts were only a part of the overall impetus driving the United States towards equality . The Student Non-Violent Coordinating Committee (â€Å"SNCC†) led activism in a community based, long-term protest fashion. At the same time the SouthernRead MoreInterpretations Of The Civil Rights Movement1415 Words   |  6 Pagesseven years of her life. For Diane, her grandmother served a dual purpose. On one hand, grandmother Bolton helped instill in Diane a healthy sense of self-confidence that would ultimately help propel her into the leadership of the Student Non-Violent Coordinating Committee through her constant affirmation of Diane and her intellectual abilities. On the other hand, however, her grandmother also re-enforced problematic notions of race and blackness as lesser than—which complicated her existence as aRead MoreThe Civil Rights Movement in Mississippi, Louisiana, and Alabama.1635 Words   |  7 Pages During the late 1960s black power began to arise and take a sudden increase. The Black Panthers and the Students for a Democratic Society began to organize ghetto dwellers into a revolutionary army to overthrow capitalism and to put an end to Jim Crow and the harsh situations that came with it. (source 5) At Cornell University in Ithaca, New York, several African American students took there armed automatic weapons and completely took over a dining hall. Bottle-garbed soldiers tear gassedRead MoreHow Far Was Peaceful Protest Responsible for the Successes of the Civil Rights Movement Int He Years of 1955-64?1324 Words   |  6 Pagesthrough racial inequality between whites and blacks. Black campaigns such as Student non-violent coordinating committee, felt that the civil rights movement was too slow and hence needed something to boost them up in order to succeed what they first rose up for, which was desegregation and equality for all. King was a highly charismatic and a gifted orator who helped promote non-violent tactics. His first use of this ‘non-violent theory’ was shown through the sit-ins and hence positively influenced aRead MoreI Have A Dream Speech1508 Words   |  7 Pagesnineteen-sixty, four freshman students at North Carolina Agricultural and Technical coll ege, organized a sit in, or refused to leave the lunch counter as a form of protest, until their demands of service were met (History-Civil Rights Movement). This movement quickly spread across the South. They sought to end segregation on lunch counters. In April of that same year, another new organization was founded, named the SNCC, or Student Non-Violent Coordinating Committee (History-Civil Rights Movement)Read MoreSuccess and Failure of the Civil Rights Movement Essay1580 Words   |  7 Pages nonviolence, and civil disobedience. Thanks to the SCLC, sit-ins and boycotts became popular during this time, adding to the movement’s accomplishments. The effective nature of the sit-in was shown during 1960 when a group of four black college students sat down at a Woolworth’s lunch counter in hopes of being served. While they were not served the first time they commenced their sit-in, they were not forced to leave the establishment; their lack of response to the heckling and ill-treatment theyRead MoreThe African American Struggle for Civil Rights in the 1960s760 Words   |  3 Pagesthis influential movement. In the beginning of the movement there was a focus on nonviolence, and the non-violent techniques began to pay off in the early 1960s. As the time progressed the struggle for African Americans during the civil rights in the United States. Towards the ending of the period hope was lost when major civil rights activists were assassinated. In the early 1960s non-violent techniques began to pay off with sit-ins, marches and other forms of protest. For example, on May 4thRead MoreUnderstanding The Origins Of Black Resistance1501 Words   |  7 Pagesera. Whereas historian Jacquelyn Dowd Hall has urged historians to look to Reconstruction to understand the origins of black resistance, Cobb begins even earlier with the emergence of American slavery. As a former member of SNCC (Student Nonviolent Coordinating Committee), Cobb uses both his own experiences to highlight the complex relationship between nonviolent activism and armed self-defense at the grassroots. Although Cobb does not consider his book a memoir, the inclusion of his personal memoriesRead MorePresentation Speech : Prelude Of The Civil Rights Movement 1950s1211 Words   |  5 PagesAnd also saw the rise of Martin Luther King Jr, as a national leader in the civil rights movement, who was behind the planning and execution of the boycott. Another important event was the Greensboro sit-ins in 1960. This non-violent protest was led by four young black students who became known as the â€Å"Greensboro Four† who were inspired by Dr. King’s ideas. They went to a segregated Woolworth’s lunch counter in Greensboro, North Carolina, and stayed seated even when they weren’t served, day in andRead MoreAnalysis Of Bloody Lowndes1569 Words   |  7 PagesCounty, during the1960’s. He examines different activist groups, the leaders within those groups, and their impact/ role played on the Civil Rights Movement as a whole. Some of groups mentioned throughout the book included, the Student Non-Violent Coordinating Committee (SNCC), the Lowndes County Freedom Organization (LCFO) and the Black Panther Party. According to Jefferies, all helped to fight oppression in the area and contributed to the success of the movement. He specifically centers the book

Monday, December 23, 2019

Analysis Of The Two Poems By Langston Hughes - 1294 Words

Racism is Omnipresent Regardless of Your Station in Life The two poems by Langston Hughes â€Å"Theme for English B† and â€Å" I, Too† both identify racism that permeates all stations of life. In both texts, Hughes represents the two speakers as African Americans and identifies how one tries to elevate himself through education and the other individual remains trapped at a lower station. In the poem â€Å"Theme for English B† skin colour and all that it represents emerges when the speaker searches for his identity as well as what is the truth about his abilities. The speaker expresses his view in how he deals with his white counterparts (the instructor). â€Å"I, Too† centers on the idea of racial oppression, looking at how whites do not recognize blacks as equals and how this affects the individual. Yet the texts attempt to show the basic human similarities between African Americans and white people despite their perceived differences and societal segreg ation. The two speakers within the poems struggle with their own self-worth in relation to their colour. The similarity between the two speakers is that they approach their issues confident in their capabilities and futures. The two speakers differ in that they appear to have different stations in life; servitude versus achieving higher education, yet both struggle with self-worth. In â€Å"Theme for English B† education has been obtained yet the speaker still faces discrimination. The speaker takes his studies very seriously, especially sinceShow MoreRelatedAnalysis Of The Poem The Weary Blues Essay1299 Words   |  6 Pagesone of many Langston Hughes’s poetry during the Harlem Renaissance. The Harlem Renaissance is a time in American history, in the cities where African Americans were concentrated like Harlem, many master pieces of art, music and literature were created. Blues was much enjoyed during the period; people listened to it and loved it. In the poem of T he Weary Blues, people alive through music, and the strong power of music supported the suffering of the black people in that time period. The poem describesRead MoreThe Importance of Determination Essay687 Words   |  3 Pagesthat stand in their way. â€Å"Mother to Son† by Langston Hughes and â€Å"Still I Rise† by Maya Angelou are two different works written by two different authors yet they both convey the same message. Together, the two authors stress the significance of pushing harder when faced with conflicts rather than simply giving up. Using figurative language and repetition, Langston Hughes and Maya Angelou effectively emphasize this message in both of their poems. In both poems, both authors attempt to convince the readerRead MoreAnalysis Of The Literary Work Let America Be America Again By Langston Hughes1324 Words   |  6 PagesTara Lesko English 102 Historical analysis of the literary work â€Å"Let America be America Again† by Langston Hughes Man has always been interested in analyzing issues in the history of the world. People tend to appreciate it when grand historical events are described in works of literature. Consequently, writers and poets, try to capture every single step of societal and personal experiences in their works. One of such writers is Langston Hughes whose poem â€Å"Let America be America Again† speaksRead MoreLangston Hughes Theme For English B845 Words   |  4 PagesIn â€Å"Theme for English B† Langston Hughes dramatizes race and self-identity. Hughes is struggling to relate himself to his teacher and everyone around him, so he starts off by telling readers about his background such as his age and where he has lived. â€Å"I am twenty-two, colored, born in Winston- Salem† (2). Through the first stanza of the poem we know that Hughes is living through a time where race is a big issue and not too many African American adolescents are in school like he is. He is learning Read MoreLiterary Analysis Of Langston Hughes961 Words   |  4 PagesComing Quick (A Literary Analysis of Langston Hughes’ Poems) The nineteenth and twentieth centuries were impressive times for the growing of several different cultures. One of the main cultures that grew through those time periods was that of the black community. Those with darker skin color were pushed to their limits and they were still able to persevere. One writer in particular truly made a influence not only on his culture but on the rest of America, too. Langston Hughes was an astonishing influenceRead MoreThe Characteristics Of Jazz And Blues Langston Hughes s The Weary Blues 1521 Words   |  7 PagesThe Characteristics of Jazz and Blues in Langston Hughes’s The Weary Blues While I was reading Langston Hughes’s poems, I have noticed his outstanding accomplishment in his blending creation of Negro musical characteristics and poetry. And The Weary Blues is his peaked piece of a combination of both jazz and blues. The poem reflected American African’s living situation during the Harlem Renaissance, it sufficiently revealed the cultural charm of Negros and Hughes’s fully affirms of his national dignityRead MoreLangston Hughes ´ Memories in His Poems Essay834 Words   |  4 PagesHarlem Renaissance, Langston Hughes was an inspirational poet who highlighted many aspects of the urban life of African-Americans through reflections of his own life and experiences. As a writer, a poet and a prominent activist of the civil rights movement, Langston Hughes was a man that was not only inspired by the world around him but used such inspiration to motivate others. Being that he was also one of the most influential writers during the Harlem Renaissance, Hughes held poetry demonstrationsRead MoreI, Too explication891 Words   |  4 PagesAn explication of â€Å"I, Too† by Langston Hughes An analysis of Langston Hughes’ poem â€Å"I, Too† in the book The Norton Introduction to Literature (1021), shows that the author used distinct word choice and imagery to write a timeless poem about ignorance and bigotry that can be applied to any group of oppressed people, while at the same time he conveyed a strong sense of hope that at some future time, all will be welcome at the table. The opening line of â€Å"I, Too,† â€Å"I, too sing America† (1) speaksRead MoreJames Langston Hughes And Countee Cullen934 Words   |  4 Pages James Langston Hughes and Countee Cullen were prominent poets. These poets were at the time of the Harlem Renaissance during the 20th century. Hughes and Cullen wrote for others to understand the stories of African-Americans living in the United State. These men had differences in their writing, but one mutual objective. James Langston Hughes was born in Joplin, Missouri on February 1, 1902. Hughes began writing poetry when he lived in Lincoln, Illinois. The Weary Blues was his first book of poetryRead MoreLangston Hughes Essay797 Words   |  4 PagesLangston Hughes Langston Hughes is regarded as one of the most eloquent of American poets to have sung the wounds of political injustice. While some of his poetry can be classified as non-racial most of it can be categorized as literature of protest. Hughes background and personal beliefs were quite influential in his writing and it is reflected in his tremendous discontent for the white mans world. Three of his works that that display this feeling and similar theme include The Negro

Sunday, December 15, 2019

Negative Intensification in Mass Media Discourse Free Essays

MINISTRY OF EDUCATION, SCIENCE, YOUTH AND SPORTS OF UKRAINE IVAN FRANKO NATIONAL UNIVERSITY OF LVIV ENGLISH DEPARTMENT NEGATIVE INTENSIFICATION IN MASS MEDIA DISCOURSE COURSE PAPER PRESENTED BY __________________ Anastasia Hayevska a fourth year student of the English department SUPERVISED BY _________________ O. V. Tatarovska a lecturer of the English department Lviv 2012 Theme: NEGATIVE INTENSIFICATION IN MASS MEDIA DISCOURSE CONTENTS Introduction†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦. We will write a custom essay sample on Negative Intensification in Mass Media Discourse or any similar topic only for you Order Now . 3 Chapter 1. Negation in English†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦6 Chapter 2. The Notion of Intensification. Negative Intensification†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦12 2. 1. A typological perspective 2. 2. Types 2. 3. A typology of intensifiers Chapter 3. Negative Intensification in media discourse†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. 23 Conclusion†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ 29 Summery†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.. 30 References†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦31 Introduction At the beginning of the XXI century the existence of the process of medialization in the living space of society is quite a natural fact. According to this theory, medialization is a global and intensive process of influence of media on public consciousness, leading to â€Å"internal colonization†, â€Å"fragmentation† of mental conceptions of people. The conclusions of scientists that the role of media in the modern world is extremely large and the ability of the media discourse to influence the outlook of the recipients is quite powerful are very important. The language of press, which reflects the complex social processes, materialize not only personal but also public consciousness, primarily affects the development of public opinion, helps in the formation of a certain type of â€Å"social person†. Periodicals, promoting political, scientific and other thoughts in Britain, raise the aesthetic tastes through the publication of works of art, consolidate the idea of diversity of English literary language and facilitate the development of language and cultural environment. The language of media reflects the main trends of development of English. Recently, researchers draw attention to different levels of linguistic units in the media, particularly their use and functioning in newspaper language. The subject of interest is mostly units of lexical and phraseological levels. However, little attention is paid to headlines, though it is the main element that detects specific journalistic (newspaper) identity, in particular the need to give maximum information using minimum language material, tends to save the language units but with the maximum of semantic content, the combination of informational content, brevity of emotional and expressive colour. Title primarily reflects the linguistic phenomena of our time and, in some measure, generalize them. Learning the English Negation is very important because its structure is used in every day conversation. The more you practice the subject, the closer you get to mastering the English language. But first we need to know what the role of Negation is in the structure of the grammar in English. English negation is the process that turns an affirmative statement (I am happy) into its opposite denial (I am not happy). Here are some examples: †¢ he is not here †¢ that is not my book †¢ do not enter As you can see from the example above, the structure of the Negation in English has a logical pattern. Locate the Negation above and see how it works with the rest of the sentence in English. Negation and negative expressions have a very important role in English; therefore they need very special attention. Topicality of research is determined by several factors: first, by increasing of the role of newspaper language in society and the importance of social and linguistic influence on the formation of values; secondly, by the reflection of modern newspaper language trends and phenomena that are bright shown in the last decade in colloquial language; and thirdly, the lack of basic research on figurative means of intensification in grammar and language in general. The Object of the course paper is linguistic means used in media to enhance their perlocutionary effectiveness and the reasons of using negative intensification in language. The subject of the course paper is the units of lexical, phraseological and syntactic level as means of intensification in newspaper speech. The aim of the course paper is to explore the basic means of intensification of expression in newspaper text, to develop the theme of negation in the English language and concentrate on the ways of negative intensification. The tasks of the course paper: to dwell on the grammar topic of negation, its importance and history; †¢ to develop the theme of intensification and the usage of negative intensifiers in grammar structures and language; †¢ to explore the most vivid language trends and phenomena in lexical-grammatical level; †¢ to outline the examples of the utilizing of the intensifications in mass media discourse. The practical value of the course paper is to highlight the importance of negation in English grammar and the vivid usage of all kind of intensification both in conversational language and the language of media discourse. Chapter 1. Negation in English For several years, negation has been one of the most extensively discussed topics in generative grammar, and the subject of a great deal of important work. Klima’s 1964 paper â€Å"Negation in English†, for example, is surely one of the most careful and complete syntactic analyses ever attempted. More recently, the scope semantics of negation has been extensively discussed in number of papers by R. Jackendoff, K. Iakoff, P. Carden and others. Although significant insights have been presented in those works, no attempt has been made at formulating a unified theory of negation. Negation is an important category of speech, as it is one of the basic mental operations. The versatility of negation is caused by the desire of man to differentiate the aspects of reality and the reflection of this process in speech. The problem of negation is one of the main categories in philosophy and logic. The term â€Å"negation† in philosophy was introduced by Hegel, but he put idealistic sense in this term. He believed that the basis of the negation is the development of ideas, opinions. Negation is like a real analog to logical, imaginary objection (antithesis), while seen as mandatory time that repeat many times in any process where there is a change of phase, period, stage of change in an object. In terms of formal logic negation is a logical operation, standing in opposition to the true judgment untrue, to the false judgment unerring one, pointing to the discrepancy between the subject and the predicate generator addition to this class. In other words, negation – is not a direct reflection of reality and its ties but the way of our knowledge, based on the contrast with the original positive facts. Being a universal category of language with a complex and multidimensional semantics and diverse arsenal of expression, negation gets a different interpretation in the light of each aspect of linguistics. Negation is the element of the sentence meaning, which indicates that the connection that is established between the components of the sentence, according to the speaker actually does not exist or that the affirmative sentence is rejected as alse by the speaker. In most cases the negative expression can be observed in the situation, when appropriate affirmative statement was made before or included in the total presumption of speakers. Negation is one of the inherent to all languages of the world semantically unresolved categories that is not identifiable through simple semantic elements. Syntactic aspect of the p roblem of negation has always been the main in research practice, and it sometimes even leads to assertions that the negation is the category, which is inherent only for sentence. For example, V. V Lebedev [6; p. 9] expresses the opinion that â€Å"the minimal linguistic unit, which operates within a negation, is a predicative construction†. This position reflects a narrow understanding of this linguistic phenomenon and is not coordinated with the existence of negative linguistic forms of non predicative character. From the formal point of view negation can be expressed by negative words (in Russian, â€Å"†), a negative prefix (German â€Å"unbekannt†); negative form of individual parts of speech: verb (English â€Å"I don’t want† – analytical negative form, Arabs, letters, â€Å"lam yaktub†), pronouns (in Russian, â€Å"† of Iraq. he dialogue. â€Å"lahhad†) and others. Negation can be formally unexpressed component of meaning (in Ukrainian â€Å"† which means â€Å" †) or what is meant – formally unexpressed component of sentence meaning (in Ukrainian â€Å" ! â€Å"). Thus, negation is not just a theme in linguists. The term â€Å"negation† is widely used in other sciences such as logic or philosophy that shows the diversity of this concept. In natural language, there are (at least) two kinds of negation: a weak negation expressing non-truth (in the sense of â€Å"she doesn’t like snow† or â€Å"he doesn’t trust you†), and a strong negation expressing explicit falsity (in the sense of â€Å"she dislikes snow† or â€Å"he distrusts you†). Notice that the classical logic law of the excluded middle holds only for the weak negation (either â€Å"she likes snow† or â€Å"she doesn’t like snow†), but not for the strong negation: it does not hold that â€Å"he trusts you† or â€Å"he distrusts you†; he may be neutral and neither trust nor distrust you. When we speak about negation we sometimes can use intensification to provide additional content to the sentence and intensify its importance. Intensification like a linguistic expression of exaggeration or derogation is not limited only by the category of adjective or adverb. Intensification can be expressed in different ways and can envelope not only particular parts of the sentence, but the whole sentence. In standard written English, when two negatives are used in one sentence, the negatives are understood to cancel one another and produce a weakened affirmative. However, in many dialects, the second negative is employed as an intensifier and should be understood as strengthening the negation rather than removing it. In Standard English, two negatives are understood to resolve to a positive. This rule was observed as early as 1762, when Bishop Robert Lowth wrote A Short Introduction to English Grammar with Critical Notes. For instance, â€Å"I do not disagree† could mean â€Å"I certainly agree†. Further statements may be necessary to resolve which particular meaning was intended [7]. Because of this ambiguity, double negatives are frequently employed when making back-handed compliments. The phrase â€Å"Mr. Jones was not incompetent† will seldom mean â€Å"Mr. Jones was very competent† since the speaker would have found a more flattering way to say so. Instead, some kind of problem is implied, though Mr. Jones possesses basic competence at his tasks. A double negative occurs when two forms of negation are used in the same sentence. Multiple negation is the more general term referring to the occurrence of more than one negative in a clause. In most logics and some languages, double negatives cancel one another and produce an affirmative sense; in other languages, doubled negatives intensify the negation. Languages where multiple negatives intensify each other are said to have negative concord. Portuguese, French, Persian, and Spanish are examples of negative-concord languages, while Latin and German do not have negative concord. Standard English lacks negative concord, but it was normal in Old English and Middle English, and some modern dialects do have it (e. . African American Vernacular English and Cockney), although its usage in English is often stigmatized. Languages without negative concord typically have negative polarity items that are used in place of additional negatives when another negating word already occurs. Examples are â€Å"ever†, â€Å"anything† and â€Å"anyone† in the sentence â€Å"I haven’t ever owed anything to anyone† (cf. â€Å"I haven’t never owed not hing to no one† in negative-concord dialects of English, and â€Å"Nunca devi nada a ninguem† in Portuguese, lit. Never have I owed nothing to no one†). Note that negative polarity can be triggered not only by direct negatives such as â€Å"not† or â€Å"never†, but by words such as â€Å"doubt† or â€Å"hardly† (â€Å"I doubt he has ever owed anything to anyone† or â€Å"He has hardly ever owed anything to anyone†) [4; p. 32]. Discussing English grammar, the term â€Å"double negative† is often though not universally applied to the non-standard use of a second negative as an intensifier to a negation. Although they are uncommon in written English, double negatives are employed as a normal part of the grammar of Southern American English, African American Vernacular English, and most British regional dialects, particularly the East London and East Anglian dialects. Dialects which use double negatives do so consistently and follow a different set of descriptive linguistic rules (situation needed). Because of their non-standard nature, such double negatives are often employed in literature and the performing art as part of characterization, particularly to establish a speaker’s lower-class or uneducated status. In the film Mary Poppins, the chimney sweep Bert employs a double negative when he says, â€Å"If you don’t want to go nowhere†¦ † Another is used by the bandits in the â€Å"Stinking Badges† scene of John Huston’s The Treasure of the Sierra Madre: â€Å"Badges? We ain’t got no badges. We don’t need no badges! † More recently, the British television show EastEnders has received some publicity over the Estuary accent of character Dot Branning, who speaks with double and triple negatives (â€Å"I ain’t never heard of no license. â€Å"). In the Harry Enfield sketch â€Å"Mr Cholmondley-Warner’s Guide to the Working-Class†, a stereotypical Cockney employs a septuple-negative: â€Å"Inside toilet? I ain’t never not heard of one of them nor I ain’t nor nothing. † In music, double negatives can be employed to similar effect (as in Pink Floyd’s â€Å"Another Brick in the Wall†, in which schoolchildren chant â€Å"We don’t need no education / We don’t need no thought control†) or used to establish a frank and informal tone (as in The Rolling Stones’ â€Å"(I Can’t Get No) Satisfaction. â€Å"). Historically, Chaucer made extensive use of double, triple, and even quadruple negatives in his Canterbury Tales. About the Friar, he writes â€Å"Ther nas no man no wher so vertuous† (â€Å"There never was no man nowhere so virtuous†). About the Knight, â€Å"He nevere yet no vileynye ne sayde / In all his lyf unto no maner wight† (â€Å"He never yet no vileness didn’t say / In all his life to no manner of man†). Following the battle of Marston Moor, Oliver Cromwell quoted his nephew’s dying words in a letter to the boy’s father Valentine Walton: â€Å"A little after, he said one thing lay upon his spirit. I asked him what it was. He told me it was that God had not suffered him to be no more the executioner of His enemies. † Although this particular letter has often been reprinted, it is frequently changed to read â€Å"not †¦ any† instead. Many languages, including all living Germanic languages, French, Welsh and some Berber and Arabic dialects, have gone through a process known as Jespersen’s cycle, where an original negative particle is replaced by another, passing through a intermediate stage employing two particles (e. . Old French jeo ne dis Modern Standard French je ne dis pas Modern Colloquial French je dis pas â€Å"I don’t say†). In many cases the original sense of the new negative particle is not negative per se (thus in French pas â€Å"step†, originally â€Å"not a step† = â€Å"not a bit†), but in Germanic languages such as English and German the intermediate stage was a case of double negation, as the current negatives not and nicht in these languages originally meant â€Å"nothing†: e. g. Old English ic ne seah â€Å"I didn’t see† Middle English I ne saugh nawiht, lit. â€Å"I didn’t see nothing† Early Modern English I saw not. A similar development to a circumfix from double negation can be seen in non-Indo-European languages, too: for example, in Maltese, kiel â€Å"he ate† is negated as ma kielx â€Å"he didn’t eat†, where the verb is preceded by a negative particle ma- â€Å"not† and followed by the particle -x, which was originally a shortened form of xejn â€Å"nothing† – thus, â€Å"he didn’t eat nothing†[5]. Negation in language can be transmitted by various means – negative words, negative prefix, and negative forms of the verb (which is not actually Ukrainian), or may not have a single expression, as a component of meaning (â€Å"† = â€Å" † â€Å"to refuse† = â€Å"not to accept†). That is, a word without a negative prefix can be regarded as the word of a negative value, for example, lack (= have not), fail (= not succeed); but we can say also that succeed – a negative line to fail. These words have implicit negation. Implicitness is a phenomenon that is characterized by expression of some elements by not formal means. It manifests itself at all levels of language. With the help of implicitness the language units are provided with additional depth and layering. Implicit negation is contextual language category. The implicit negation can be indentified through the analysis of the semantics of that language, or other units. The peculiarity of implicit negation, like any other implicit category, consists of asymmetry, in other words of inconsistency of plan the content and plan of expression. Chapter 2. The Notion of Intensification. Negative Intensification Broadly speaking, manifestations of intensification in the English grammatical system have been traditionally associated with the adjective and adverb categories, not so commonly with other word-classes. This may be justified on two main accounts: i) most of these are functionally susceptible of being easily modified by other elements and, secondly, (ii) they can be considered, in semantic terms, as open lexical items which can have a strengthening or weakening effect. In spite of this, it is necessary to point out that intensification as â€Å"the linguistic expression of exaggeration and depreciation† (Bolinger) does not restrict itself to this; words other than adjectives and adverbs may express and receive intensification, and this linguistic process may have under its scope not only a single constituent of the clause, but also the whole of it. Thus, certain wh-words, what and how, can function as intensifying determiners adverbs in exclamations †¢ What nice music is she playing! How well he managed! Intensification is type of amplification in which an idea is emphasized or a feeling heightened through restatement, expansion, detailed illustration, or other device. 1. A typological perspective †¢ Expressions like Latin ipse/a, English him-/her-self (X-self), Russian sam/-a, Italian stesso/-a, Mandarin ziji, Spanish mismo/-a, Fr. lui-/elle-meme, Japanese zisin, zitai, etc. There is no established categorical label (â€Å"emphat ic reflexives†, â€Å"emphatics†; â€Å"emphasizers†, â€Å"emphatic pronouns†; â€Å"appositive/adverbial reflexives†; â€Å"limiting adjectives†; â€Å"identity pronouns†; â€Å"focus particles†, â€Å"intensifiers†) ( In English and many other languages there is no formal distinction between reflexive markers and intensifiers; there is only a difference in distribution: (1)a. John was clearly protecting himself. b. Fred hates himself. c. She poured herself another cup of tea. (2)a. Writers themselves, rather than their works, should be vetted for their sense of social responsibility.. . â€Å"All things must change†, says Father Ferguson. â€Å"Sin itself must change. † c. Ardery herself had wanted the case. ( Languages seem to have several intensifiers (English: X-self, by X-self, in X-self, own, of his own accord, personally, in person, etc. Italian: stesso, proprio, in persona, in prima persona, in se, per se, etc. ), which may differ in their syntax and in their interpretation; ( Identification across languages is easiest on the basis of prosodic and semantic criteria: – (i) focused and stressed; – (ii) evoking alternatives – (iii) used as adjuncts (rarely as arguments) (iv) etymology: derived from expressions denoting body parts, truth, possession, local notions; ‘persona’; ‘precision of reference’, ‘return/again’; ‘alone’, downwards’, etc. ) 2. Types (3)(a)the adnominal use Writers themselves, rather than their works, should be examined for their sense of social responsibility. (b)the adverbial exclusive use (( ‘alone’/’without help’) Mrs. Dalloway wanted to buy the flowers herself. (c)the adverbial inclusive use (( ‘too’) If he’s busy breaking the rules himself, he could hardly demand that they do otherwise. (d)the attributive use John wants to be together with people of his own age. (4)Early Modern English (OED, s. v. self) He forbad the often attempting of warres agaynst ones self party or enemies. (1585 T. Washington tr. Nicholay’s Voy. IV, xxxi. 153 b) (5)Turkish (Munevver Ozkurt, p. c. ) (a)mudur-unkendi-sibizim-lekonusacak(adnominal) director-genint-3. possus-withwill. talk ‘The director himself will talk to us. ’ (b)kendioda-m(attributive) introom-1poss ‘my own room’ (6)Latin Ipsius ante oculos ‘before his very eyes’ We can also distinguish tree types of intensifiers: 1. intensifiers express contrast . intensifiers are generally focused and thus evoke alternatives to the value given 3. intensifiers denote an identity function According to the other theory, the division of intensifiers can be interpreted in different way. Major types of intensifiers – five major types defined on the basis of morpho-syntactic properties – implicational connection s can be described in terms of these types – areal clustering intensifiers – parasitic+ parasitic + adjectival– adjectival – nominal+ nominal – relational + relational invariantadjectivalprepositionalpronominalrelational There are a lot of different classifications of intensifiers developed by different scholars but this variant attracted my attention because of its complexity and diversity. This classification shows all the controversial aspects of the theme of intensification and gives us the most detailed division. 1. 3. A typology of intensifiers Parasitic intensifiers have the formal make-up of major lexical classes like adjectives, relational nouns and pronouns (a) adjectival intensifiers (Europe) Swedish (Holmes Hinchliffe 1994: 146) [Barn-etsjalv-t]saingenting child-artint-indef. neut. sgsaidnothing The child itself said nothing’ (b) relational nouns as intensifiers (Africa, Middle East, Mesoamerica, Finno-Ugric; head-marking languages) (Turkish (Munevver Ozkurt, p. c. ) mudur-un kendi-si bizim-le konusacak director-gen int-poss. 3sg us-with will. talk ‘The director himself will talk to us. ’ (c) pronoun-like intensifiers (South Asia, French, English, Basque) Incorporate pronominal forms; inflect for person, number, gender; typically identical to reflexive markers; typically follow their head noun; French J’ai rencontre le President lui-meme. ‘I met the President himself. (d) Invariant intensifiers (most common type) Few, if any, sortal restrictions, highly grammaticalized; no areal clustering; Yiddish (A. Albright, p. c. ) der direktor aleyn vet undz ufnemen art director int will us welcome ‘The director himself will welcome us. ’ (e) Intensifiers as prepositional phrases Yoruba A o ri kadinali funraar We not see cardinal INT. POSS. 3SG ‘We did not see the cardinal himself. ’ (Lit. for his body). We can intensify the effect of a verb by using an adverb that intensifies the meaning and particularly the emotional content. The use of the intensifier can subtly suggest to the other person what emotions they should feel. In the same way, we can also use adverbs to attenuate and reduce the natural emotional content of a verb: †¢ That is very interesting. (basic intensifier) †¢ That is very, very interesting. (repetition to increase effect) †¢ That is extremely interesting. (suggests extreme response) †¢ That is amazingly interesting. (suggests being amazed) †¢ That is scarily interesting. (suggests being scared) †¢ That is quite interesting. (reducing intensity) †¢ That is a bit interesting. reducing intensity) The basic intensifier is ‘very’ and can be used with many verbs. Other intensifiers often have the same meaning as ‘very’ but use different forms Intensifiers include: very, really, extremely, remarkably, fantastically, etc. Intensifiers often subtly suggest to the other person what to feel. By naming emotions within the adverb, the other person has to consider this emotion and hence begins to feel it. As the adverb is not the subject, object or verb, it is not as noticed and hence such suggestions may slip past conscious (or even subconscious) filters. Just as intensifiers increase emotion, the same effect can be done in reverse, where the natural level of emotion implied by a verb may be reduced. This can be done deliberately to cool down a situation. It also can appear in floppy language, where you are seeking to avoid saying anything that upsets the other person and hence end up making very weak statements that have a very low chance of changing anybody’s mind [1; p. 67]. There is a curious pattern of intensification that uses negative words to intensify positive verbs. These words include: awfully, dreadfully, fearfully, terribly, ridiculously, insanely, disgustingly, hideously, etc. Thus, for example: †¢ She is dreadfully beautiful. †¢ What an insanely good idea! What in effect is happening here is that many strong emotions are negative, so using them in a positive context borrows that intensity of emotion whilst the contextual cues show that the real meaning is positive. An additional effect is that combining negative and positive words in the same sentence creates confusion, which itself is also adds to the emotion. A curious fact about this usage is that it is particularly popular with upper-class British people: †¢ What a ridiculously interesting thing! Sometimes intensification is done deliberately but with the opposite intent. This use of sarcasm may be done against another person or used in a more ironic sense about the situation. †¢ Oh, very clever! (actually meaning rather stupid) The intensification of negation is occurred by using word that means â€Å"trifle† (not a bit, not a jot, not a scrap, etc.. ), or by an adverb, meaning â€Å"ever† (John-Eng. na ne with a = Goth. nand aiws†, German â€Å"nie†; English â€Å"never† sometimes loses its temporal meaning and coincides with the value of not). Finally, for intensification a word that means â€Å"nothing† can be added: Lat. â€Å"non†, Eng. â€Å"not† (weak form of â€Å"nought†) or German â€Å"nicht†; In comparison with English â€Å"I ne seye not† there is a double negation [11]. It is known that the topic of negative intensification was not studied much, but we affirm that intensification can cover the whole sentence and its parts. Let’s look on the following examples: †¢ The last few years it’s ot worth and because I can’t breathe through my nose at all during the summer uhm that brings on the asthma. †¢ She decided herself as ‘completely hopeless with my hands’. It is clear that in the first example prepositional phrase at all acts as intensifier to emphasize that the speaker can not breathe through the nose. Here this sentence the intensification is achieved by means of adverb – intensifier completely, which intensify the adjective hopeless. Negative intensification of the parts of the sentence has the same scheme. It is used mostly with negative adjectives, which are formed with the help of negative prefixes (a-, un-, dis-, non-, in-, im-, il-, ir-). These words in turn are modified by other adverbs or adjectives. We can draw a conclusion that negative intensification on sentence level and on level of its parts has only a slight difference. The negative intensification in English language can be achieved in five different ways: 1. the use of expressions with negative stress; 2. the recurrence of adverb never and its combination never ever; 3. not (even)a one as a variant of fraction no; 4. he use of certain lexical items in combination with a limited group of verbs; 5. the use of a number of negative idiomatic expressions. The expressions with negative stress can be grouped in such a way: at all, a bit, in the least, in the slightest, in any way. All this expressions are characterized by: 1. they are used in a negative context, or at least not – affirmative, we mean direct and indirect questions, and comparative conditional sentence, the words that are morphologically negative or negatively oriented, imperative sentences with nonspecific meaning and infinitive constructions with too. . they comply with certain lexical units; 3. they act like adverbs in conditional sentences; 4. they are used in a sentence abstractedly, this sentence is the answer to previous question; 5. they stand in the middle of a sentence or at the end (final position prevails over the median). The most popular expression is at all. Palacios Martinez found 28 examples: 20 in oral texts and 8 in written form. The sentence with at all is a negative intensifier for the previous sentence, which is negative too. It is a characteristic feature of oral style: †¢ But the hospital had told me that the child wouldn’t live So I’d not prepared myself I’d not got anything at all. The next expression is a bit that is also used for intensification of negative sentence. In this case it is the answer to the question. †¢ What’s your normal handwriting like Is it anything like †¦. tell you what Not a bit. But it isn’t a general rule. It can act as adverbial modifier within the clause. In such case we add not to the predicate, but not to a bit. †¢ You haven’t changed a bit. It didn’t hurt a bit when my tooth was pulled out. In the slightest is also used as adverb – attribute in order to intensify the negative sentence. Not is always linked to the verb. We can find this phrase in oral speech and in most cases it is the answer to the previous sentence. †¢ â€Å"Do you mind? † â€Å"Not a slightest†. Quite common is the fact that such structures can be found in compound sentences with the negative key members of the sentence with verbs that denote mental procedure, opinion, perception, intention and desire (think, know, believe, want, seem, appear). Such cases we call transported negation. In fact, the negation is related to the clause, but is transferred to the main sentence because of pragmatic considerations. However, the transference does not change the value of a sentence [10]. †¢ I don’t think there is the slightest possibility for one very obvious reason quite apart. No way is quite a different case because it can stand at the beginning of the sentence when we are using the inversion. It is done in order to strengthen the intensification that cannot be done with normal word order. The modal verbs will and would stand after no way in order to express impossible assumption. †¢ No way will I go working for that man. †¢ No way would I do that. Quite common is the use of no way as the answer to the question. Such use is characteristic for some varieties of English, particularly American. In fact, this expression is a concise form of expressing strong negation. Sometimes it can express incredulity or surprise of the speaker. †¢ So we are seeing Bay City Rollers word Ah two – or – three words I saw a picture of myself yesterday in an album with uhm sitting up in bad next to my Bay City Rollers poster No way. To conclude this section, it is necessary to point out that apart from the four lexical constructions just examined, there are some others that can also be categorized under this first heading since they share all or most of the features which are characteristic of them. Among them we can mention the following: by no means (with its variants not by any means and by no manner of means), under no circumstances, absolutely not and certainly not. The first two are usually fronted bringing about inversion subject-verb, while the other two are more commonly used in answer to a question in order to deny something or to express strong disagreement. †¢ It is by no means certain that this is what he did. †¢ Under the circumstances whatsoever will I support Mr. Baldwin. †¢ ‘Does this affect your attitude to your work, in any way? ’ – ‘Absolutely not’. †¢ ‘Had you forgotten? ’ – ‘Certainly not†. The repetition of adverb never with such phrases as in (all) my life, in a million years, for a million pounds is used to intensify the negative sentence. We can also add ever to never in order to intensify a negative quality of speech act. This phrase is very popular in colloquial language. †¢ Things will never ever be the same again. †¢ Never lecture with animals or children and never ever try to do chemistry experiments live. Ever can be also used with nothing, nobody, and none in order to convey emphatical meaning. We can also find whatever and whatsoever that are used with similar aim. †¢ Nobody ever went there. †¢ There is no scientific evidence to support such a view. Such expressions as not (even) a not (even) a single are the emphatic alternative to countable part no. Their meaning is that there is nothing previously mentioned. They are combined with a great number of nouns, in fact in communication; they tend to use these lexical units: scrap, hair, word, jot, thing, trace, crumb, ounce, iota, shred, sign, speck, etc. †¢ There is no food in the cupboard, not a scrap. †¢ She didn’t say a single word. †¢ I don’t feel one iota of guilt. †¢ I couldn’t do a single thing about it. Most of them are especially common in informal and familiar contexts. However, there are so many phrases of this nature that no list could hope to be exhaustive. The main ones are at least included in the following: not budge an inch with the meaning of to refuse to change their mind or compromise; not sleep a wink to get a wink of sleep, that is, to sleep very little; not drink ouch a drop, referring to the fact that no alcohol has been or is going to be drunk; not lift or raise a finger to do something, meaning that you make no attempt to help someone; not see know or meet a (living) soul, when someone goes to a certain place and they do not see or know anybody; not move a muscle, that is, to keep absolutely still; not bat an eye or eyelid, in other words, not to show any sign of surprise or concern [10; p. 8]. These colorful expressions are used in English in order to intensify and emphasize the negative language. The purpose of intensification is an attempt to reach the listener (reader) that is why the negative intensification is often used in mass media discourse. Chapter 3. Negative Intensification in media discourse Talking about mass media, we should discuss on the hole the effects of mass media on society. The media virus of the 21st century will influence your opinions, it will eventually begin to tell you what clothes to wear, how to style your hair, how you should look, who you should like and etc. Mass media has the overwhelming impact on our lives. Press, television, radio prescribes us how to live. The birth of the newspapers industry brought a new concept of social awareness down to the average working-class family. Technological advances and decreasing paper prices not only helped the newspaper industry flourish but appear other forms of print such as books and magazines. Unfortunately, it was a bitter when the â€Å"necessary evil† of television was introduced to the whole world. It was succeeded in turning many families into a bunch of overweight couch potatoes. The introduction of the Internet completely revolutionized the ways in which we do business. These days you can get practically anything off the Internet. However, mass media plays a big role in our life and affects us more than we think. TV, radio, press reflect the present day life. Every year the influence of mass media is becoming greater and greater. The amount we spend immersing in mass media is not only going to shape who we are as persons, but it will eventually sever our connection to the real world. To have a major impact on society and compete with TV, for example, titles and names of newspapers have to attract the attention of individuals with the help of a variety of ways: they can be loudly, pathos, contradictory, thought – provoking. Often for such purposes different kinds of intensification are used: the play of words, abbreviation, alliteration, rhymes, assonance, exclamations, parody, repetition and others. Often in mass media we can find quotes from poetry or phraseological units. Poetic language and folklore are characterized by syntactic structures with a value of inducement modality. In journalistic these features of artistic style are used, â€Å" †¦ † (Lesja Ukrainka) – the words of V. Sosyuri, â€Å" ?, †¦Ã¢â‚¬ ¦ † – poetry of Taras Shevchenko, whose poetic language is characterized by inducement sentence modality, â€Å" – !  ». It is obvious that intensification is used in advertising in order to attract people’s attention and make then buy the product. The language of advertising is unconscious. Direct appeal to conscience of a consumer is not only in advertisements of industrial goods. Advertising of goods â€Å"inserts† images of products in subconscious of people and creates their characters, images. Speaking about negative intensification in mass media we can say that this topic wasn’t studied properly and needs more attention, while negation in titles, headlines and names of programmes is very popular, while it catches reader’s attention and makes them interested. In my opinion, the most popular piece of information among the readers of a local newspaper will be the article with the title â€Å"Don’t ever read me†. Frankly speaking, the 87% of people would definitely read the article. While exploring the theme of negative intensification in mass media discourse, I looked through some newspapers to find the use of negative intensification in the headlines or newspaper articles. These are some examples, which can be used to show the importance of negative intensification in mass media: 1. HOW OFTEN DO YOU HEAR YOURSELF SAYING: â€Å"NO, I HAVEN’T READ IT: I’VE BEEN MEANING TO! † [Independent Observer] 2. THOUSANDS HAVE THIS PRICELESS GIFT — BUT NEVER DISCOVER IT! (â€Å"What ‘priceless gift’? Why is it ‘priceless’? If ‘thousands’ have it, perhaps I should have it too. † The â€Å"undiscovered† angle has great attraction. Legions of people are convinced that they possess talents and abilities which others have never discovered. Consequently, their world is unfortunately inclined to underrate or misjudge them. ) [Daily Star] 3. DOES YOUR CHILD EVER EMBARRASS YOU? – NEVER EVER! Direct, challenging, a common circumstance. Brings up a flood or recollections. How can such unpleasant experiences be avoided in the future? Based upon a strong selfish appeal. Parents, are first, in dividuals; second, parents. The kind of reflection that children cast upon the prestige and self-esteem of their parents is a useful copy angle to remember. ) [Independent Observer] 4. YOU NEVER SAW SUCH LETTERS AS HARRY AND I GOT ABOUT OUR PEARS (Friendly, human, disarmingly ingenuous, refreshingly non-†advertisy† in language. And, of course, the reference to â€Å"such letters. †) [Daily Express] 5. â€Å"LAST FRIDAY†¦WAS I SCARED! —MY BOSS DIDN’T ALMOST FIRED ME! (A human narrative people wanted to read because it did — or could — â€Å"happen to me. †) [Daily Star] 6. No ‘signal of peace’ from Syria (The Syrian government has given no â€Å"signal of peace† but could still change its military posture before a deadline, envoy Kofi Annan says). [BBC News] 7. ‘Norway shooter Anders Breivik ‘regrets not going further’ (Right-wing extremist Anders Breivik, who has admitted killing 77 pe ople during a politically-motivated murder spree in Norway last summer, has been declared sane and fit to stand trial and will probably take the stand to say he wishes he had killed even more people. ) [News 4 The World] 8. U. S. warns N. Korea: Rocket launch means no food aid AT ALL! The White House bluntly warned North Korea on Tuesday that going ahead with a long-range rocket launch would mean an end to planned American food aid to the secretive and starvation-plagued country. â€Å"It’s impossible to imagine†). [BBC News] 9. Comedian Jon Lovitz says anti-Semitic prank no laughing matter at all. (Comedian Jon Lovitz is known for making people laugh, but he has expressed outrage at an anti-Semitic high school prank involving maple syrup. ) [Daily Star] 10. I’m NOT NEVER TONGUE-TIED AT A PARTY (Pinpoints the myriads of self-conscious, inferiority-complexed wallflowers. â€Å"That’s me! I want to read this ad; maybe it tells me exactly what to do about i t. As you go along, you will notice how many of these headlines are interrogative ones. They ask a question to which people want to read the answer. They excite curiosity and interest in the body matter which follows. They hit home — cut through verbose indirectness. The best ones are challenges, which are difficult to ignore, cannot be dismissed with a quick no or yes and without further reading, are pertinent and relevant to the reader. Note how many of the ones included here measure up to these specifications. ) [Daily Express] 11. She has even taken court orders to prevent him coming anywhere near her. [The Sun, June 14, 1994]. 12. When a club XV player, I hardly saw any trouble. [ The Daily Mirror, June 10, 1994] 13. I will never see my kids’ faces again’: Tears of mother blinded by boyfriend who GOUGED both of her eyes out (Tina Nash was subjected to ‘sickening’ 12-hour assault while her two children were in home. She was also left with a brok en nose and jaw in an attack described as ‘the most harrowing’ police had seen the 32-year-old said the worst thing was not being able to see her children. She had suffered abuse at Shane Jenkin’s hands before but had helped him get out of jail. Mother of two said she hoped her attacker was not ‘buzzing’ at the thought he was the last person she saw Jenkin had ‘Outlaw’ tattooed on his arm and was serving a five-year ban from pubs in the area for drunken violence) [The Daily Mirror] 14. I didn’t get a chance to tell him I love him’: Heartbreak of family as 8-year-old collapses and dies walking to Little League game (An eight-year-old boy suddenly collapsed and died just minutes before his Little League baseball game in Las Vegas. Spencer Melvin was walking to the baseball field with his father Bob and brother Samuel, who were his coaches, when he suddenly fell to the ground. Despite desperate attempts by his father, who begg ed Spencer to ‘stay with us’ and ‘hang on’ as he fought to revive him, the little boy tragically passed away) [The Daily Mirror]. 15. Kill my wife? Absolutely not! I’d take her back tomorrow: Super-rich Tory donor talks to Mail over claims he wanted to kill his ex. At first it seemed nothing more than a sorry tale of a spurned husband seeking revenge on the wife who left him, when steel tycoon Bill Ives admitted on Tuesday he had accepted a police caution for harassing Pearl Adams, a shop assistant, with unwanted phone calls. ) [Daily Express]. 16. Obama does NOT qualify for Buffett tax: Documents show President did not earn enough to be hit with planned 30% tax for millionaires (Declining book sales have meant that President Barack Obama’s income has dropped so much that he no longer qualifies for the tax raising ‘Buffett Rule’ he has been so eager to tout. In tax returns released by the White House, Obama and his wife Michelle r eported income of $789,674 last year, about half of it from Obama’s book royalties. It was the lowest salary for the Obamas since 2004, when he wrote his best-selling memoir, ‘Dreams From My Father’. ) [News 4 The World]. 17. Zimmerman did NOT use racial slur against Trayvon Martin, prosecutors now say (Despite what some people think they heard, prosecutors say George Zimmerman did not utter a racial slur in his call to 911 on the night he shot Trayvon Martin. ) [BBC News] The interesting fact that you can notice in these headlines is another way of negative intensification. It is used only in written language and its idea is to highlight the negation in any possible way: to stress, to emphasize, to accentuate or to write it in capital letters as in the example: â€Å"Zimmerman did NOT use racial slur against Trayvon Martin, prosecutors now say†. In such a way the reader’s attention is focused on NOT that intensify the negation. As you can see from examples the most frequently used negative intensifiers are: never, ever, at all, in any way and some others. Thus, syntactic and pragmatic features of negative structures in modern English writing give us reasons to affirm that: †¢ frequency and number of negative structures are not significantly different in mass media discourse, but in the language of journalism as opposed to the language of science, negation does not only performs the function of denying proposal, but also expresses the other speech acts: the refusal, an indication, vigorous intention; †¢ writing style as well as oral language has its own characteristics for using negation too. They depend on the purpose of communication, the relationship between reader and writer and style; †¢ concerning the distribution of NOT and NO, NOT is more frequently used on journalism, than in scientific style. All these conclusions confirm the idea that the language of mass media discourse has more in common with oral speech then with scientific style. Conclusions With the analysis of these colourful emphatic negative expression s, this preliminary account of the resources used by modem English to intensify and emphasize negative speech acts is completed. Something that appeared to be simple and straight forward at the beginning turned out to be more attractive and interesting than was originally expected. In spite of this, by no means should this be considered as a conclusive study. lt is just an introductory survey which will have to be developed in further pieces of research. lt is essential that new and larger samples of data be collected as well as more time and attention devoted to each method of negative intensification. The complexity of negation, its importance in the language system and its connections with disciplines such as Logic, Psychology, Sociology and even Mathematics demand an urgent need for supplementary research in the area. No doubt, this will contribute to clarify new features and aspects of the English polarity system which has been traditionally left aside or examined in purely abstract terms without getting deeper into the actual use of the language. Negative intensification is one of the most interesting categories in grammar. Many scientific papers are devoted to the aspect of negation and intensification. The first mention we can find in the writings of E. Klima, O. Esperson, E. Shendels, V. Bondarenko, V. Komissarov, R. Jacobson and other famous scientists. General history of negative constructions in many languages is characterized by a kind of fluctuations. When the only thing that is left after negation is proclitic structure or even a sound, it is too weak, and there is a need to intensify it by adding some additional words. This word in turn can be understood as an element of expressing negation, and can undergo the same process as the original word. In this way, there is constant alternation of weakening and strengthening; a phenomenon in combination with further tendency of putting negation in the beginning of a sentence, where it may well be omitted, lead to unique effects that can be traced in the example of English language. Summary , ? ? . . : , , ? , , , , ? . , , , . , , , , . ? ? ? , ? , . ? ? ’ ? , ? . ? ?. ?. , ?. ? , ?. ?. , ?. ?. , ?. ?. -. , , (?. ?. , ?. ?. , ?. ?. , ?. ?. , ?. ?. , A. M. , ?. ?. ). , ? , , ? - ? . ? , ? , . , ? ? ? ? . References 1. Boling er, D. : Degree Words. The Hague, Paris, Mouton. 1972 2. Erman, B.. ‘Just wear a wig innit! ’ From identifying and proposition-oriented to intensifying and speaker-oriented: grammaticalization in progress. In T. Haukioja (ed. ) Papers from the 16th Scandinavian Conference of linguistics. University of Turku: Department of Finnish and General Linguistics. 1998 3. Givon, T. : English Grammar. Amsterdam and Philadelphia, John Benjamins. 1993 4. Horn L. Some aspects of negation. – Stanford, California: Stanford University Press, 1978 5. Jespersen, O. : Negation in English and other Languages. Copenhagen, A. F. Host. 1917 6. Kosarev, V. A. Features of function of negation in interrogative sentence, – intercollege. Sat Scientific. Proceedings. – Leningrad: Science, 1986 – 18. 7. Lebedev, V. V. Negative sentences and questions of syntax. M. Progress, 1989 – 160 p. 8. Lowth, R. A short introduction to English grammar : With critical notes. Philadelphia: : Printed by R. Aitken, no. 22, Market Street. 1799. 9. Milroy, L. Language and social networks. Oxford: Blackwell. 1980 10. Paducheva E. V. , Rakhilina E. V. : Predicting Co-Occurrence Restrictions By Using Semantic Classifications In The Lexicon. COLING 1990: 231-236 11. Palacious Martinez I. Negative Intensification in modern English. – A. Coruna: A. Coruna University Press, 1995. 12. Paslavska A. Denial as language universals: principles, parameters of operation. – Lviv Ivan Franko National University. John Frank, 2005. – 289 p. 13. Schendels, E. Deutsche grammatik / E. Schendels. – M. : Vysheishaya shkola, 1979 – 397p. 14. Tottie, G. : Negation in English Speech and Writing. A Study in Variation. London, Academic Press Ltd. 1991 How to cite Negative Intensification in Mass Media Discourse, Essay examples

Saturday, December 7, 2019

Thoughtless Act free essay sample

A Is it possible to perform a thoughtless act? The answer is no, thinking is the act or process of one that thinks. Thinking is a way of reasoning and judgment; it allows a person to develop views on new situations and life based on their beliefs and experiences. The cognitive process consists of two kinds of perception, sensation and intuition. The sensing process is the minds ability to receive and react to stimuli. In order to think an individual must use their senses. Imagine standing on the edge of an expert ski run. You are a beginner and have heard multiple stories of people getting injured or even killed attempting this run. Standing at the top of the run you are really able to visualize the stories and sense your true feelings towards the run. Your senses will affect your thinking; you will either be scared or excited to attempt this run. We will write a custom essay sample on Thoughtless Act or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page Our brains would be empty if we could not use our senses. The information sent to our brains is examined and determines how we absorb the information. Our past experiences or personal boundaries determine how we view what we observe. Memory is the organism’s ability to store, retain, and recall information and experiences. With out at least some brief memory, we could not think. Thinking and memory are inseparable, the memories help us to define the past and make decisions according to the future. Our thinking medium is language. Language is the program that allows our brains to think they way they do. Without language we would not be able to articulate or interpret information. Perception plays an extremely important role in human interaction. Without an agreed upon perception of a situation, there would be in exorbitant amount of confusion in everyday communication. Many situations occur daily, in which perception can be drastically different from one individual to another. One such situation in my life occurred when a male friend of mine assumed that my friendship meant that I was romantically interested. My thought process had lead me to believe that it was totally understandable and acceptable for male and female to have a perfectly platonic friendship without becoming romantic. By behaving as I usually do with many of my friends, I had inadvertently and incorrectly convinced this friend that I was romantically interested in him. The language that I had been so accustomed to using with many friends, had for some reason seemed special to him and he therefore formed an incorrect assumption of the situation. In many ways, him and I both had completely wrong perceptions of the situation. After everything was said and done, I have learned to be more careful with my words. Some people may have different associations with certain words than others might and it is never safe to assume someone’s meaning. Everyone is different and this leads to a difference in perceptual views of the word. A personal barrier that I experience on a regular basis, involves being raises in a small midwestern town. This upbringing has sheltered me to many situations that occur out in the real world. For this reason, I have had quite a different perception on many issues than someone who was raised in a more metropolitan area. For example, where I come from it is commonly accepted to say hello to a perfect stranger in the grocery store. It is simply being polite. After having moved to south Florida, I quickly learned that people would see you as slightly insane if you just start saying hello to random individuals. This situation has greatly changed my perception and interpretation of certain words and situations.

Friday, November 29, 2019

Eating Disorders Essays (781 words) - Eating Disorders,

Eating Disorders There are many different types of eating disorders in our world today and many suffer from them. Young women, and the reason is unknown, are the main targets. I believe young women are more apt because of the ideal media, newspapers, magazines, etc. That's what they feel they need to live up to, and also they are more emotional and are in that stage of life where things like this matter a lot. There are two very common eating disorders: anorexia and bulimia. Anorexia nervosa is an eating disorder that is characterized by a person with a body weight less than 85% of what is considered normal weight. Anorexics have a fear of being fat. Anorexics limit their food intake. People who are anorexic continue to diet even when they are bone thin; they are never satisfied with their appearance. They engage in excessive exercising and long depressions; these are just some of the danger signals that anorexics show. This self-starving behavior can lead to severe emancipation or even death. Anorexics see normal fat (folds of flesh) on the body as fat that needs to be eliminated. They often find sleeping and resting a discomfort because they have lost their normal body fat. A victim of this serious disorder tends to further themselves from family and friends; they want to be isolated. There are many dangers from starving yourself: the body tends to slow down or even stop certain body processes, blood pressure may fall, breathing rate may drop, and menstruation also stops. The thyroid gland disappears, and this is the gland that regulates growth. Nails and hair become brittle, skin is dry, light headiness, constipation, and there is swelling of the joints. When fat is reduced, the body temperature begins to fall and soft hair forms on the body for warmth. The body chemicals may also be so imbalanced heart failure may occur. People who suffer from bulimia nervosa also want to be thin, but they do it in a different fashion called binging and purging. Binging is when a people will eat a bunch of food, exceeding normal calorie intake. Purging is the way they get rid of it. This way they are still able to eat and then still be thin, but this is very dangerous and can often be deadly. A person is suffering from bulimia if they have a dramatic loss of weight in a short period of time. The normal calorie intake for normal eaters is 2,000 to 3,000 calories in one day. The average bulimic will usually average 3,400 calories in 1 1/4 hours. For bingers, to loose this is by either using laxatives, diuretics, enemas, or even just gagging themselves with their fingers. This will also upset the body's balance of chemicals, which may cause fatigue, seizures, irregular heartbeats, and thinner bones. If purging continues to persist, this may damage the stomach or esophagus, the gums will begin to recede, and it will erode tooth enamel. Some effects also show skin rashes, broken blood vessels in the face, and irregular menstrual cycles. With most eating disorders females are more affected than men. Anorexics and bulimics are often known to be perfectionists and when they don't perform excellent in something, they punish themselves with starvation, binging, or purging. People with eating disorders often have mood swings, lack of motivation, hopelessness, feelings of anxiety, panic attacks, claustrophobia in crowded places, and isolation and loneliness. All of these symptoms are suicidal. They may have frequent headaches; this is due to low blood pressure and decreased oxygen supply to the brain. Most are always cold because the insulation layer of fat is lost or there is decreased circulation due to the lowered blood pressure and slow heart rate, and also the metabolism is slowed down. There is a tingling sensation in the hands, feet, and face due to vitamin deficiency, mainly potassium. Victims don't have to look like they are underweight or even ?average? to suffer from any signs and symptoms of eating disorders. It doesn't mean they suffer less or are in less danger. A close family member or friend you know may suffer from one of these eating disorders. Make sure you let them know in a

Monday, November 25, 2019

Traveling Through The Dark Essays - English-language Films

Traveling Through The Dark Essays - English-language Films Traveling through the Dark William Stafford In this eloquent poem, Stafford tells the story of a driver and decision. The driver, who is the speaker in the story, is driving a mountain road at night. He comes upon a dead deer. He stops and gets out of the car, confident that he should roll the animal over the edge of the cliff into the canyon in order to clear the road for other drivers; " It is usually best to roll them into the canyon: that road is narrow; to swerve might make more dead." However, when he gets to the deer and touches it, he finds that there is an unborn fawn that is still alive; "? her side was warm; her fawn lay there waiting, alive, still, never to be born." The man then seems to have doubts about what is the right thing to do. Should he do what he first thought-push the deer over the cliff to avoid more accidents? Or is there any way to try and save the fawn? "Beside that mountain road I hesitated." He ultimately decides to push the doe off the cliff. The message that this poem seems to bring is of the age-old conflict between nature and technology. This becomes apparent when Stafford brings in the part about the car. The reader understands that the car symbolizes man's world, technology. Apparent also, is that the car seems to take on living characteristics; " The car aimed ahead its lowered parking lights; under the hood purred the steady engine?" even though the car also brought upon death for the animal. Obvious too, is the deer symbolizing nature. The fact that a car killed the deer is perhaps Stafford's message? that technology will eventually triumph over nature. This is shown through the actions of the speaker. He clearly sympathizes with the fawn, but he clearly understands that a car killed the foe and her baby. Furthermore, he accepts that the safety of other drivers depend on the action that he ultimately takes? a decision which points at the side he believes he needs to protect at that moment? society and man, not nature.

Friday, November 22, 2019

Questionnaires and Focus Groups for the Evaluation of Public Essay

Questionnaires and Focus Groups for the Evaluation of Public Perception of Waste Recycling - Essay Example Qualitative research would help the researcher evaluate the public perception of waste recycling in a better way as compared to quantitative study. Another reason behind the appropriateness of qualitative study in understanding public perception is that qualitative study focuses more on getting detailed information about the subject. Questionnaires and focus groups are two of the best examples of a qualitative study in which researchers identify the thoughts and perceptions of different people. Let us discuss these techniques in order to understand the public perception of waste recycling. 1. Questionnaires As Brace (2008, p. 2) states, â€Å"questionnaires are written in many different ways, to be used in many different situations and with many different data-gathering media.† Questionnaire is a method of doing qualitative research, which has advantages over many types of research methods. The reason is that they do not take much time and can easily target groups. Moreover, r esearchers can use focus groups to target large populations in wide geographical areas. Questionnaire is one of the widely used methods of research because researchers can apply it in almost every field of study, such as, healthcare, education, organizational analysis, and system and process analyses. Along with these fields of study, questionnaires also produce good results while evaluating public perception about waste recycling. Waste recycling is a process in which different kinds of household and construction wastes are recycled in such a way that they become available for use in the development of different types of products. Although researchers can use both analytical and descriptive types of questionnaires for getting the facts about waste recycling, but descriptive survey can be more productive for them as compared to the analytic one because it provides them with the real perceptions of people about a given scenario. Therefore, researchers can use descriptive questionnair es to identify the perceptions of different people regarding waste recycling. Moreover, the researcher should use numerical, as well as opinion questions in the questionnaire regarding waste recycling. Linda Goldenhar and Cathleen Connell did a research named ‘Effects of Educational and Feedback Interventions on Recycling Knowledge, Attitudes, Beliefs, and Behaviors’ in 1992 in which they studied public perception using feedback groups, education groups, and control groups. The researchers used questionnaires for this purpose. The results revealed that the feedback groups had higher levels of recycling behavior as compared to the control or education groups. In another research, ‘Evaluating the Effectiveness of Deliberative Processes: Waste Management Case-studies’ by Judith Petts, the researcher made use of case studies and questionnaires to gather information about effectiveness of waste recycling processes. The research revealed that people participate a ctively in waste management processes and have a good perception about recycling. 1.1. Advantages of Questionnaires Questionnaires prove to be very useful in conducting qualitative research. Some of the main advantages of using questionnaires in evaluating public perception of waste recycling include cost effectiveness, ease of conduct, answering as no details are required, and no requirement of verbal communication skills. Researchers believe that questionnaires return reliable data from the target population.

Wednesday, November 20, 2019

Corona positive and negative effect on high voltage technology ( Research Paper

Corona positive and negative effect on high voltage technology ( engineering) - Research Paper Example The process by which a current flows into a neutral fluid (air) from an electrode with high potential, by ionizing the fluid in order to create a plasma region around the electrode, is known as corona discharge. Charge is then passed to the nearby areas of lower potential by the ions, or the ions may recombine and form neutral gas molecules. A large enough potential gradients at a point cause the fluid at that point to be ionized and become conductive. A charged object with a sharp point causes the electric field strength around the point to be much higher than elsewhere. When the air around this point becomes conductive, it increases the apparent size of the conductor, making the new conductive region less sharp. This makes the ionization region not able to extend past this local region. Outside the region of conductivity and ionization, the charged particles will find their way to an opposite charged object where they will be neutralized. During the formation of corona, the air around the conductor becomes conductive. This leads to a virtual increase in the effective diameter of the conductor. Due to the increased diameter, the electro-static stresses reduce between the conductors. This reduces the maximum voltage gradient between the conductors. Coronas can be used to eliminate particulate matter from the air streams. The air is first charged, the charged stream is passed through a comb of alternating polarity. This is done to deposit the charged particles onto the oppositely charged plates Corona is able to generate sound energy during its activity. This audible noise can be able to increase during foul weather conditions especially with a lot of rain. Rainwater drops may collect at the surface of the conductors thereby increasing the corona activity, which will make the humming, or crackling sound to be heard especially near transmission lines. Corona is also responsible for causing radio frequency noise especially near transmission lines.

Monday, November 18, 2019

CSI episode Movie Review Example | Topics and Well Written Essays - 1000 words

CSI episode - Movie Review Example As the show progresses, it becomes clear that one of the prostitutes has a certain level of first-hand knowledge concerning the young woman in the way in which you might’ve been killed. As it turns out, this young prostitute is in fact the sister of the girl who was murdered and his daughter of a woman was responsible for prostituting. The initial scenes of the episode illustrate what seems to be a functional and loving conservative evangelical Christian mother and father that are distraught over the loss of their daughter. However, as the episode progresses, it becomes clear that the veneer of normalcy is only just that. Ultimately, the mother of the daughter is slowly revealed as a coldhearted killer that is been prostituting both of her daughters for a number of years in exchange for a great deal of money. It is the hope of this analyst that the following discussion will be beneficial not only with respect to understanding the television showed a deeper level but with regar d to understanding the levels of realism and non-realism that are represented merely continually within such TV shows. There were a number of realistic and nonrealistic actions that were taken by the main characters. Obviously, some of the reasons for these nonrealistic actions being depicted was not due to the fact that the writers, producer, or director were unfamiliar or uneducated with the way in which crime scene investigation actually takes place, it had to do with their desire to represent a more compelling, fast-paced, and emotional storyline that would engage the interests of the viewers. However, regardless of the ultimate reason behind depictions of non-realism, the following section will be concentric upon analyzing two of these and denoting how they would have been exhibited if they were in fact performed realistically. The first of these has to do with the representation of the way in which evidence is handled. From the opening scene at the parking lot of

Saturday, November 16, 2019

Contribution Of Robert Owen In The 19th Century Commerce Essay

Contribution Of Robert Owen In The 19th Century Commerce Essay Though Owen is considered to be paternalistic in his view, his contribution is of a considerable significance in the theories of Motivation. During the early years of the nineteenth century, Owens textile mill at New Lanark in Scotland was the scene of some novel ways of treating people. His view was that people were similar to machines. A machine that is looked after properly, cared for and maintained well, performs efficiently, reliably and lastingly, similarly people are likely to be more efficient if they are taken care of. Robert Owen practiced what he preached and introduced such things as employee housing and company shop. His ideas on this and other matters were considered to be too revolutionary for that time. 2) Jeremy Benthams The Carrot and the Stick Approach : Possibly the essence of the traditional view of people at work can be best appreciated by a brief look at the work of this English philosopher, whose ideas were also developed in the early years of the Industrial Revolution, around 1800. Benthams view was that all people are self-interested and are motivated by the desire to avoid pain and find pleasure. Any worker will work only if the reward is big enough, or the punishment sufficiently unpleasant. This view the carrot and stick approach was built into the philosophies of the age and is still to be found, especially in the older, more traditional sectors of industry. The various leading theories of motivation and motivators seldom make reference to the carrot and the stick. This metaphor relates, of course, to the use of rewards and penalties in order to induce desired behavior. It comes from the old story that to make a donkey move, one must put a carrot in front of him or dab him with a stick from behind. Despite all the research on the theories of motivation, reward and punishment are still considered strong motivators. For centuries, however, they were too often thought of as the only forces that could motivate people. At the same time, in all theories of motivation, the inducements of some kind of carrot are recognized. Often this is money in the form of pay or bonuses. Even though money is not the only motivating force, it has been and will continue to be an important one. The trouble with the money carrot approach is that too often everyone gets a carrot, regardless of performance through such practices as salary increase and promotion by seniority, automatic merit increases, and executive bonuses not based on individual manager performance. It is as simple as this : If a person put a donkey in a pen full of carrots and then stood outside with a carrot, would the donkey be encouraged to come out of the pen ? The stick, in the form of fear-fear of loss of job, loss of income, reduction of bonus, demotion, or some other penalty-has been and continues to be a strong motivator. Yet it is admittedly not the best kind. It often gives rise to defensive or retaliatory behavior, such as union organization, poor-quality work, executive indifference, failure of a manager to take any risks in decision making or even dishonesty. But fear of penalty cannot be overlooked. Whether managers are first-level supervisors or chief executives, the power of their position to give or with hold rewards or impose penalties of various kinds gives them an ability to control, to a very great extent, the economic and social well-being of their subordinates. 3) Abraham Maslows Need Hierarchy Theory : One of the most widely mentioned theories of motivation is the hierarchy of needs theory put forth by psychologist Abraham Maslow. Maslow saw human needs in the form of a hierarchy, ascending from the lowest to the highest, and he concluded that when one set of needs is satisfied, this kind of need ceases to be a motivator. As per his theory this needs are : (i) Physiological needs : These are important needs for sustaining the human life. Food, water, warmth, shelter, sleep, medicine and education are the basic physiological needs which fall in the primary list of need satisfaction. Maslow was of an opinion that until these needs were satisfied to a degree to maintain life, no other motivating factors can work. (ii) Security or Safety needs : These are the needs to be free of physical danger and of the fear of losing a job, property, food or shelter. It also includes protection against any emotional harm. (iii) Social needs : Since people are social beings, they need to belong and be accepted by others. People try to satisfy their need for affection, acceptance and friendship. (iv) Esteem needs : According to Maslow, once people begin to satisfy their need to belong, they tend to want to be held in esteem both by themselves and by others. This kind of need produces such satisfaction as power, prestige status and self-confidence. It includes both internal esteem factors like self-respect, autonomy and achievements and external esteem factors such as states, recognition and attention. (v) Need for self-actualization : Maslow regards this as the highest need in his hierarchy. It is the drive to become what one is capable of becoming, it includes growth, achieving ones potential and self-fulfillment. It is to maximize ones potential and to accomplish something. Motivation2 As each of these needs are substantially satisfied, the next need becomes dominant. From the standpoint of motivation, the theory would say that although no need is ever fully gratified, a substantially satisfied need no longer motivates. So if you want to motivate someone, you need to understand what level of the hierarchy that person is on and focus on satisfying those needs or needs above that level. Maslows need theory has received wide recognition, particularly among practicing managers. This can be attributed to the theorys intuitive logic and ease of understanding. However, research does not validate these theory. Maslow provided no empirical evidence and other several studies that sought to validate the theory found no support for it. TOP 4) Theory X and Theory Y of Douglas McGregor : McGregor, in his book The Human side of Enterprise states that people inside the organization can be managed in two ways. The first is basically negative, which falls under the category X and the other is basically positive, which falls under the category Y. After viewing the way in which the manager dealt with employees, McGregor concluded that a managers view of the nature of human beings is based on a certain grouping of assumptions and that he or she tends to mold his or her behavior towards subordinates according to these assumptions. Under the assumptions of theory X : Employees inherently do not like work and whenever possible, will attempt to avoid it. Because employees dislike work, they have to be forced, coerced or threatened with punishment to achieve goals. Employees avoid responsibilities and do not work fill formal directions are issued. Most workers place a greater importance on security over all other factors and display little ambition. In contrast under the assumptions of theory Y : Physical and mental effort at work is as natural as rest or play. People do exercise self-control and self-direction and if they are committed to those goals. Average human beings are willing to take responsibility and exercise imagination, ingenuity and creativity in solving the problems of the organization. That the way the things are organized, the average human beings brainpower is only partly used. On analysis of the assumptions it can be detected that theory X assumes that lower-order needs dominate individuals and theory Y assumes that higher-order needs dominate individuals. An organization that is run on Theory X lines tends to be authoritarian in nature, the word authoritarian suggests such ideas as the power to enforce obedience and the right to command. In contrast Theory Y organizations can be described as participative, where the aims of the organization and of the individuals in it are integrated; individuals can achieve their own goals best by directing their efforts towards the success of the organization. However, this theory has been criticized widely for generalization of work and human behavior. 5) Contribution of Rensis Likert : Likert developed a refined classification, breaking down organizations into four management systems. 1st System Primitive authoritarian 2nd System Benevolent authoritarian 3rd System Consultative 4th System Participative As per the opinion of Likert, the 4th system is the best, not only for profit organizations, but also for non-profit firms. 6) Frederick Herzbergs motivation-hygiene theory : Frederick has tried to modify Maslows need Hierarchy theory. His theory is also known as two-factor theory or Hygiene theory. He stated that there are certain satisfiers and dissatisfiers for employees at work. In- trinsic factors are related to job satisfaction, while extrinsic factors are associated with dissatisfaction. He devised his theory on the question : What do people want from their jobs ? He asked people to describe in detail, such situations when they felt exceptionally good or exceptionally bad. From the responses that he received, he concluded that opposite of satisfaction is not dissatisfaction. Removing dissatisfying characteristics from a job does not necessarily make the job satisfying. He states that presence of certain factors in the organization is natural and the presence of the same does not lead to motivation. However, their nonpresence leads to demotivation. In similar manner there are certain factors, the absence of which causes no dissatisfaction, but their presence has motivational impact. Motivation3 Examples of Hygiene factors are : Security, status, relationship with subordinates, personal life, salary, work conditions, relationship with supervisor and company policy and administration. Examples of Motivational factors are : Growth prospectus job advancement, responsibility, challenges, recognition and achievements. TOP 7) Contributions of Elton Mayo : The work of Elton Mayo is famously known as Hawthorne Experiments. He conducted behavioral experiments at the Hawthorne Works of the American Western Electric Company in Chicago. He made some illumination experiments, introduced breaks in between the work performance and also introduced refreshments during the pauses. On the basis of this he drew the conclusions that motivation was a very complex subject. It was not only about pay, work condition and morale but also included psychological and social factors. Although this research has been criticized from many angles, the central conclusions drawn were : People are motivated by more than pay and conditions. The need for recognition and a sense of belonging are very important. Attitudes towards work are strongly influenced by the group. 8) Vrooms Valence x Expectancy theory : The most widely accepted explanations of motivation has been propounded by Victor Vroom. His theory is commonly known as expectancy theory. The theory argues that the strength of a tendency to act in a specific way depends on the strength of an expectation that the act will be followed by a given outcome and on the attractiveness of that outcome to the individual to make this simple, expectancy theory says that an employee can be motivated to perform better when their is a belief that the better performance will lead to good performance appraisal and that this shall result into realization of personal goal in form of some reward. Therefore an employee is : Motivation = Valence x Expectancy. The theory focuses on three things : Efforts and performance relationship Performance and reward relationship Rewards and personal goal relationship This leads us to a conclusion that : Motivation4 9) The Porter and Lawler Model : Lyman W. Porter and Edward E. Lawler developed a more complete version of motivation depending upon expectancy theory. Motivation5 Actual performance in a job is primarily determined by the effort spent. But it is also affected by the persons ability to do the job and also by individuals perception of what the required task is. So performance is the responsible factor that leads to intrinsic as well as extrinsic rewards. These rewards, along with the equity of individual leads to satisfaction. Hence, satisfaction of the individual depends upon the fairness of the reward. 10) Clayton Alderfers ERG Theory : Alderfer has tried to rebuild the hierarchy of needs of Maslow into another model named ERG i.e. Existence Relatedness Growth. According to him there are 3 groups of core needs as mentioned above. The existence group is concerned mainly with providing basic material existence. The second group is the individuals need to maintain interpersonal relationship with other members in the group. The final group is the intrinsic desire to grow and develop personally. The major conclusions of this theory are : In an individual, more than one need may be operative at the same time. If a higher need goes unsatisfied than the desire to satisfy a lower need intensifies. It also contains the frustration-regression dimension. 11) McClellands Theory of Needs : David McClelland has developed a theory on three types of motivating needs : Need for Power Need for Affiliation Need for Achievement Basically people for high need for power are inclined towards influence and control. They like to be at the center and are good orators. They are demanding in nature, forceful in manners and ambitious in life. They can be motivated to perform if they are given key positions or power positions. In the second category are the people who are social in nature. They try to affiliate themselves with individuals and groups. They are driven by love and faith. They like to build a friendly environment around themselves. Social recognition and affiliation with others provides them motivation. People in the third area are driven by the challenge of success and the fear of failure. Their need for achievement is moderate and they set for themselves moderately difficult tasks. They are analytical in nature and take calculated risks. Such people are motivated to perform when they see atleast some chances of success. McClelland observed that with the advancement in hierarchy the need for power and achievement increased rather than Affiliation. He also observed that people who were at the top, later ceased to be motivated by this drives.